If you are, show us your hapee-est and fresh-est you through a FreshterCam selfie photo! Run the Hapee Icy Fresh FreshterCam app and take or upload a selfie or solo portrait showing who you are and what makes you different—just make sure your face and smile are clearly visible, and include an actual Hapee Icy Fresh product in your photo in the most creative way you can. Get a chance to win the P10,000 “Freshest Freshter Award”, and get your friends to vote for your photo for a chance to win the P5,000 Voters’ Choice Award..

MECHANICS

1. Like the Hapee Icy Fresh Facebook page and run the FreshterCam App
Take (via webcam) or upload an existing photo showing your hapee-est and fresh-est you (who you are and what makes you different!). Make sure there’s an actual Hapee Icy Fresh product creatively included in you selfie!

https://www.facebook.com/HapeeIcyFresh

2. Write a one-liner that best describes you, and tag it with #Hapee2BMe #Hapee2B(your name) #FreshterCam. (ex. Basta kay Miko, lahat kayo panalo! #Hapee2BMe #Hapee2BMiko)

3. Improve your photo using photo filters!

4. You will be prompted to register with your complete name and contact details if joining for the first time

5. View and vote for your photo and other entries at the FreshterCam Gallery page. Ask your friends to vote for your entry too!

6. Each contest participant may upload a maximum of 2 photos.


Judging Components:

40%: Visual, Creativity and Cool Factor—photogenic, must have a charming smile, uses creative props or poses

30%: Caption and LOL Factor—must have clever, smart caption that aptly describes the photo; funny captions earn bonus points

20%: Creative inclusion of Hapee Icy Fresh Toothpaste in the shot

10%: Originality—stands out uniquely among other entries


Note: Representatives from Lamoiyan Corporation will shortlist Top 10 entries per day. Shortlisted entries are those that will be judged in the finals. Final judging will be done in the presence of an FDA representative.

For Voters’ Choice Award

100%: No. of votes

Note:

1. Photo must be a self-portrait of the individual—face and smile should be clearly visible

2. Photo must include an actual Hapee Icy Fresh product (Hapee Icy Fresh Red 100ml/ 150ml or Hapee Icy Fresh+ Whitening 100ml/ 150ml)

3. Each participant may upload up to a maximum of 2 entries only. The user will be prompted to delete and overwrite an existing entry, along with existing votes, if he/she attempts to upload a 3rd entry.

4. Each contestant can only win once per category, regardless of number of entries

5. Each contestant can only use one (1) Facebook account to join. Using another Facebook account to register and upload more than 2 photos disqualifies all entries submitted by the user, in fairness to those who conformed to the 2 entries per user rule.

PRIZES

Freshest Freshter Award 5 Winners of P10,000

Voters’ Choice Award 3 Winners of P5,000